Your Skillset

Apart from creating content to enhance your personal brand, it might also be good idea to get involved with other projects from groups and organisations in the industry. There may be opportunities for you to network and make personal connections which can come in handy later in your career. It is also a good idea to connect with people you meet or are introduced to, on LinkedIn. Think about the kind of skillset you already possess and what kinds of things you could bring to the table. Below I’ve listed a few of such opportunities but these are always being shared throughout the architecture community so make sure to keep an eye out.
Perhaps you might be an avid writer, or maybe you want to work on your representation and graphical skills in which case working on someone else’s social media is also a good opportunity. Of course, these can be something you do for a while during the summer rather than a permanent job, still giving you the chance to expand your skills.

Private and Public Appearances

One thing to note and be wary of is how you present yourself online. Of course, there are no rules per se on having your personal accounts open to the public. But it may get tricky if a prospective employer searches for your name and is faced with tweets or posts that might not be suitable for keeping up appearances as part of the practice.
This is why it’s probably best to keep your personal and public accounts separate if you can. Using LinkedIn with one account is alright, and there is a general mix of the type of posts on that platform anyway so it doesn’t matter as much. If you have additional side hustles, projects or just want to establish yourself as a designer through Instagram for example, you can do so with a separate account to share your architectural work.
 

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